This kind of a 'social experiment' was not new to ARC or Engelbart. As an individual, Engelbart had had some experience with encounter groups and had generally felt that his interaction with these groups had helped him 'to understand himself better, to fully appreciate his attitudes and beliefs and integrate his thinking and opinions, and... to communicate better with the world outside himself.
PODAC Personal and Organizational Development Activity became more personal at first: the personal development side of the activity, at first, took over the organisational side. Topics discussed covered raising kids, philosophies of life, likes and dislikes, funny incidents in our lives, the dope rackets, "hippies" as they are vs. as the general public thinks they are... you name it' " At this level, we can see how the on-line computing culture at ARC was anchored in the general counter-cultural background of the Bay Area of the late 1960s.